The Straits Times: 19th Nov 2010

SINGAPORE'S economy is officially expected to grow by 4 per cent to 6 per cent next year, a marked slowdown from this year's sizzling effort, but still above the expected long-term trend.

Breakfast Club: How Microsoft Does IT

Delivering IT services to 160,000 people in 106 countries is a challenge for any organisation. At Microsoft IT the expectation is that innovation and business value is delivered to end users while supporting Microsoft’s business by testing beta products in the live environment.

This presentation will give an under the covers look at how Microsoft delivers internal IT services today and how it is thinking about the future. We will discuss the scope and scale of the IT organisation, the challenges and opportunities of serving multiple businesses on a common platform, and how Microsoft IT is thinking about the future and its journey to the cloud.

For details on how to register for the breakfast club, go to http://www.britcham.org.sg/

Brit Cham Breakfast Club - The Outlook for Energy

The world faces tremendous energy challenges. Over the next two decades, global demand for energy is forecast to rise substantially as populations and economies grow. We must meet the growing need for reliable and affordable energy – energy that helps sustain economic and social progress – while minimizing the effects on the environment.

Meeting these challenges will require an integrated set of solutions:
- Moderating demand through energy efficient technologies and practices
- Expanding access to all economically viable energy sources
- Mitigating emissions through the use of new technologies and cleaner-burning fuels

Hope to see you there tomorrow morning!

Sophisticated. Premium. Stylish.

We would like to thank Cream Counsel, our concierge partners, for tickets to Saturday nights Blue Velveteen Sessions, at KU DÉ TA at the Marina Bay Sands Resort Skypark.

The wind and rain did nothing to quell the good vibe of the night while taking in picturesque views of Singapore.

Meyado Straits Members enjoyed complimentary tickets to the evening.

For exclusive Meyado Straits Membership, contact Eve LaBine: +65 6538 3509
The lifestyle perks you’re looking for are here.

The next BritCham Breakfast Club

This presentation will cover Three key areas:

• Understanding the new marketing landscape and regaining control of the marketing process

• How digital and interactive channels changed Asia’s Integrated Marketing Communications (IMC) dynamics and what this means your business

• Challenges, considerations and pitfalls in ensuring consistent and effective messages across multiple channels (digital and traditional)

What you will learn:

• Overview of the social media landscape in Asia and what it means to marketers today

• The difference between truly integrated communications and merely consistent messaging

• Practical tips and advice in improving return on marketing investment

For more inforamtion or to book your spot go to: http://www.britcham.org.sg/